Integrity: adherence to moral and ethical principles; soundness of moral character; honesty.
Practice what you preach; follow through with your intentions; live life to a high standard; be a man of virtue. Smithers absolutely couldn't omit Integrity from the Foundations collection line-up. Integrity is the epitome of how we operate. Our integrity is delivered through our quality, design, commitment and care for what we do.
Smithers is an emerging premium swimwear label that has been designed with the discerning gentleman in mind.
Our primary focus is on quality: quality of the product, and the quality of the character of the man wearing our garments.